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アイテム
永続的関与と知覚リスクに関する基礎的研究 : パソコンのケース
http://hdl.handle.net/10112/00020317
http://hdl.handle.net/10112/000203174bd2ca9e-b9c1-403e-a074-3cf047f6abbf
| 名前 / ファイル | ライセンス | アクション |
|---|---|---|
KU-1100-19990720-05.pdf (4.8 MB)
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| Item type | 紀要論文 / Departmental Bulletin Paper(1) | |||||
|---|---|---|---|---|---|---|
| 公開日 | 2020-07-09 | |||||
| タイトル | ||||||
| タイトル | 永続的関与と知覚リスクに関する基礎的研究 : パソコンのケース | |||||
| 言語 | ||||||
| 言語 | jpn | |||||
| 資源タイプ | ||||||
| 資源タイプ識別子 | http://purl.org/coar/resource_type/c_6501 | |||||
| 資源タイプ | departmental bulletin paper | |||||
| その他のタイトル | ||||||
| その他のタイトル | A Basic Study on Enduring Involvement and Perceived Risk : The Case of Personal Computers | |||||
| 著者 |
亀井, 克之
× 亀井, 克之 |
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| 著者別名 | ||||||
| 識別子Scheme | WEKO | |||||
| 識別子 | 40140 | |||||
| 姓名 | Kamei, Katsuyuki | |||||
| 概要 | ||||||
| 内容記述タイプ | Other | |||||
| 内容記述 | This paper addresses the construct of enduring involvement and of perceived risk considered as individual variables influencing consumer behavior. This study is a step towards the validation of the PIA (Personal relevance, Interest, Attraction) scale proposed by Strazzieri, which is designed to measure enduring involvement independently of perceived risk. Based on the survey of 217 students of informatics about personal computers, firstly we evaluated (1) the unidimensionality of the PIA scale and (2) the predictive validity of the PIA scale in terms of consequences of enduring involvement, and then we measured (3) enduring involvement, (4) consequences of enduring involvement, (5) perceived risk, (6) risk reduction, and (7) brand categorization so as to analyze their correlation. The main results indicate that the level of enduring involvement and of perceived risk are uncorrelated and that some ways of risk reduction are related to the level of enduring involvement. | |||||
| 書誌情報 |
情報研究 : 関西大学総合情報学部紀要 巻 11, p. 69-120, 発行日 1999-07-20 |
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| ISSN | ||||||
| 収録物識別子タイプ | ISSN | |||||
| 収録物識別子 | 1341156X | |||||
| 書誌レコードID | ||||||
| 収録物識別子タイプ | NCID | |||||
| 収録物識別子 | AN10484636 | |||||
| 著者版フラグ | ||||||
| 出版タイプ | VoR | |||||
| 出版タイプResource | http://purl.org/coar/version/c_970fb48d4fbd8a85 | |||||
| 出版者 | ||||||
| 出版者 | 関西大学 | |||||
| キーワード | ||||||
| 主題Scheme | Other | |||||
| 主題 | 関西大学 | |||||
| キーワード | ||||||
| 主題Scheme | Other | |||||
| 主題 | Kansai University | |||||
