@article{oai:kansai-u.repo.nii.ac.jp:00015010,
 author = {岩城, 良次郎},
 issue = {4},
 journal = {關西大學商學論集},
 month = {Oct},
 note = {小西善雄教授古稀記念特集},
 pages = {373--382},
 title = {商品の多様化現象 : 形態的多様性の類型化（テレビ商品を事例として）},
 volume = {44},
 year = {1999}
}