@article{oai:kansai-u.repo.nii.ac.jp:00014875, author = {岸谷, 和広 and Kishiya, Kazuhiro}, issue = {4-5}, journal = {關西大學商學論集}, month = {Dec}, note = {松谷勉教授古稀記念特集}, pages = {833--854}, title = {製品戦略の再検討}, volume = {47}, year = {2002} }